Friday, April 18th 2014
Alaskan Brewing Company Expanding and Adding Cans to Lineup
(Juneau, AK) – Alaskan Brewing Company today announced the start of a facility expansion, the installation of a new beer canning line, and the beginning of distribution into South Dakota and Michigan.
“It’s a huge day for us here at Alaskan,” said co-founder Geoff Larson. “We have so much going on, and it is all focused on bringing our beer to new consumers, in new locations and in new packages – while taking care of all the loyal customers who have gotten us this far.”
The facility expansion broke ground this week, and will allow for Alaskan to join its two existing buildings together, in order to make more room for packaging and warehousing. Larson said it will also bring greater efficiency to operations, as forklifts will be used to move supplies and product instead of the current system of trucking beer between the two buildings.
The expansion will be conducted in two phases, with the first phase allowing for increased warehouse and production capacity completed by February 2015. The concept for the second phase will eventually allow for new retail space to expand the brewery’s gift shop and tasting room.
Holmes said that once the first phase building construction is finished, the plan is to move the canning line into the new building.
“With the larger warehouse we can then increase our production and supply cans to the rest of our markets,” Holmes said.
And those markets have expanded as well – with the addition this week of South Dakota and Michigan, making a total of 17 states where Alaskan is now available.
“We have been working on getting into these states for quite a while now, and we couldn’t be happier about our new distributor partners,” said Jon Blakley, Sales Operations Manager for Alaskan. “South Dakota connects our Midwest territory, and Michigan is a major new market for us – it’s the first state we have entered that operates on East Coast time! And Michigan beer drinkers are very knowledgeable, so we think our beer is going to do really well there.”
Gary Thompson of Powers Distributing in Detroit – part of the M1 Network of 11 distributors covering the entire state of Michigan – echoed those comments. “Alaskan is a brand that already has great name recognition, so we know there is a pent-up demand for their beer. This network is really excited to open the ‘Alaskan Pipeline!’ Alaskan is a highly regarded brewer and supplier and we look forward to a long and successful relationship.”
In South Dakota, Alaskan beer will be distributed through 4 distributor partners – Beal Distributing in Sioux Falls, Ellwein Distributing in Huron, Conkling Distributing in Yankton, and Eagle Sales in Rapid City and Chamberlain.
“Everything we do at Alaskan has one focus,” said Larson. “Whether it is expansion of the brewery, installing new packaging lines or choosing our distributor partners – it’s all about bringing the highest quality beer and a taste of Alaska to our fans.”
Posted by Russ
Labels: Press Releases